Sporty & Rich was founded in 2013 in New York by Irene Neuwirth. The brand combines sporty lifestyle with luxury fashion and sustainable materials. It offers casual essentials like sweatshirts, pants, and accessories with a minimalist aesthetic.
The popular Sporty & Rich label impresses with its simple but sophisticated designs that fit very well into everyday life. The sporty athleisure style is combined with a feeling of luxury. As a brand, Sporty & Rich values Mother Earth. That's why the label has teamed up with leading non-profit environmental organisations to produce clothing that is as environmentally friendly and sustainable as possible. All of this is reflected in Sporty & Rich's high-quality fashion from the wide range on offer at Globus. The label encourages its customers to wear the garments for as long as possible and even for generations, as they are particularly durable. Sporty & Rich thus sets itself apart from fast fashion. Be inspired and find retro-inspired fashion from Sporty & Rich with sophisticated details in the wide range on offer at Globus.
The founder of Sporty & Rich is Emily Oberg. She was born in Calgary, a city in Canada. In 2015, she moved to New York to work as an editorial producer at Complex Magazine. She began developing the Sporty & Rich universe. Her vision was to combine vintage sportswear with luxury. This concept still inspires her brand today. The label began as an Instagram mood board, then became a print magazine and later created an exquisite range of clothing. Originally, Emily had no intention of turning it into a real brand, but in the end it turned out to be more than Emily had originally imagined. From then on, she travelled between Los Angeles and Paris, where the Sporty & Rich team and headquarters are based. From the beginning, Emily was the visionary behind the brand, overseeing everything from design and marketing. But she also had and still has an eye on production, social strategies, collaborations and art direction.
Classic, but also bright and eye-catching colours characterise Sporty & Rich's streetwear. However, the brand's universe is not just made up of sophisticated clothing. The label also covers lifestyle, fitness and mental health. The lovingly crafted fashion is therefore a stylish part of something big. It is characterised by its special recognition value and effortless sporty elegance. The selected garments emphasise the individual character of the person wearing them and radiate self-confidence. They are reminiscent of the Quiet Luxury and Old Money styles. This is fashion that is both understatedly elegant and of particularly high quality. The casual looks from the Sporty & Rich online shop always ensure a successful appearance. You will find exactly the right streetwear for your needs and a variety of occasions in the diverse range at Globus.